Tag Archives: gluten free. vvegan

Nov 6

Scottsdale-Based True Nopal Cactus Water Launches #Hikehydrated Campaign To Remind Hikers To Stay Safe And Hydrated On Desert Hiking Trails This Visitor Season And All Year Long

The arrival of the Fall season means just one thing in Arizona and across the desert southwest: hiking season is officially here. Just because temperatures have started to trickle in a cooler direction, doesn’t mean that hikers need to hydrate any less when heading out on desert trails. In the last week 7 hikers needed to be emergency rescued from Camelback Mountain alone, and according to the Phoenix Fire Department, the majority of mountain rescues occur as a result of dehydration or heat exhaustion-related injuries and disorientation. To help remind hikers to stay hydrated and stay safe this hiking season, Scottsdale-based True Nopal Cactus Water is making it thier mission to remind hikers to always #HikeHydrated and will be hitting the popular hiking trails across the Valley for the #TrueNopalTrailTakeover campaign to fuel hikers with uber-hydrating and all natural cactus water dispensed ice cold from the True Nopal hydro-jetpack. Starting this weekend, the #TrueNopalTrailTakeover team will be helping keep hikers on Camelback Mountain and will hit numerous trails across our state every weekend through hiking season.

“When it’s over 100 degrees outside, drinking a lot of water is second nature for most people, but when cooler temperatures arrive it’s easy to forget that we still live in one of the driest climates in the world and keeping yourself hydrated, especially when you are doing any kind of physical activities outdoors in the sun is absolutely critical, “said Tom Zummo, Founder and CEO of True Nopal Cactus Water. “The start of hiking season also marks the start of visitor season, and while permanent desert dwellers know that we need to maintain a high level of water consumption all year, Arizona vacationers often don’t know just how much water they need to drink andbring with them if they plan to hit the trails on their Valley visit this year,” he said.

According to Authority Nutrition (www.healthline.com/nutrition) , humans need to consume at least two liters of water every day. For hiking, consider the circumstances before you head out on the trail and take at least twice as much water as you think you’ll need. Variables like weather, terrain, distance, physical fitness and acclimation to the environment you’ll be hiking in all play a major factor for people who are not used to desert conditions. Everyone should take extra caution to drink lots of water when hiking, but those not used to Arizona’s dry environment need to be extra vigilant in hydrating well before, during and after their outdoor activities.

To help remind everyone to #HikeHydrated this hiking season, True Nopal is challenging hikers everywhere to play a new kind of drinking game every time you hit the trails.

“When you see a cactus – drink and when you see another cactus – drink again. Every time you see a cactus on the trail, grab your water bottle and take a sip,” Zummo said. “Since there is cactus just about everywhere you look – it should be easy to remember to keep that water consumption going,” he said.

The company hopes that the visual reminder and #TrueNopalTrailTakeover will get hikers to think more like a cactus when fueling up outdoor activities. Indigenous to the Sonoran Desert, the prickly pear cactus is one of the most sustainable plants in the world that not only survives but thrives in the driest ecosystem on the planet. The prickly pear cactus has an exceptionally complex plant structure that not only effectively fuels itself and preserves its own hydration, but it also bears a fruit ‘Prickly Pear’, a vitamin-rich ‘superfruit’ that tastes a bit like a strawberry and kiwi hybrid. It’s the essence of Prickly Pear cactus that has made True Nopal Cactus Water the number one selling cactus water in the world. With less than half the calories and sugar in coconut water, True Nopal is 100% vegan and packed with electrolytes, potassium, magnesium, and antioxidants.

In addition to good old-fashioned H20, you boost your body’s ability to stay hydrated by adding cactus water to your pre, during and post-hike hydration regimen. Cactus Water is the ideal daily hydration beverage and helps your cells to absorb and maintain more nutrients and minerals than simply drinking water alone. Cactus water is the latest hydration must-have for pro-athletes, sports trainers, yogis, marathoners, sports nutritionists, and wellness gurus.

True Nopal is currently sold in the US, UK, Ireland, New Zealand and Guam in over 9,000 grocery and health food stores including Sprouts, Whole Foods, Albertson’s, Safeway, Kroger, Fry’s, Waitrose (UK), Tesco (UK) and many other retailers. The product also retails online and is listed as ‘Amazon’s Choice’ for the category on Amazon.com.

Many of the Valley’s premier hotels, resorts, restaurants and attractions also offer True Nopal Cactus Water for in-room beverage selections, spa and wellness programs and retail boutiques including The Phoenician Resort and Spa, The Westin Kierland Resort, Four Seasons Resort at Troon North, Hyatt Gainey Ranch Resort and Spa, JW Marriott Camelback Inn, The Scottsdale Plaza Resort, AC Hotel Tempe, and L’Auberge de Sedona. A number of restaurants and attractions also offer True Nopal Cactus Water including Farm and Craft in Scottsdale, Chloe’s Corner at Kierland Commons, Gertrude’s at the Desert Botanical Garden and The Grand Canyon Shops.

True Nopal believes in providing products that are great tasting and good for you that also support an active and healthy lifestyle, so keep an eye out for the #TrueNopalTrailTakeover team as you hit the trails this season and remember to #HikeHydrated all year long.

To join in on the #TrueNopalTrailTakeover and #HikeHydrated campaign and stay up to date where the next trail hydration station is, follow @TrueNopal on Facebook and Instagram.

About True Nopal:
True Nopal, based in Scottsdale Arizona, is the number one selling Cactus Water brand in the world and the creator of the Cactus Water category. True Nopal believes in providing products that are both good tasting and good for you while helping support an active, healthy lifestyle. True Nopal is passionate about doing things that are beneficial to people and the environment. We maintain a faithful commitment to preserving and sustaining the planet with a socially conscious effort to help make Earth a better place. For more information, please visit www.truenopal.com

by: https://www.fb101.com/2017/11/scottsdale-based-true-nopal-cactus-water/https://www.fb101.com/2017/11/scottsdale-based-true-nopal-cactus-water/

Feb 2

How’s Your Super Bowl Hangover? Prickly Pear Water Could Help

By David Hammond

Did you enjoy the Super Bowl, yesterday? Did you over-indulge in food, drink, and mindless cheering, uncontrollable and highly voluble hatred of the opponents, senseless and undeserved identification with the victors?

That’s nice.

I’ve heard that when one drinks too much, one can expect a headache the next day. It’s called a “hangover,” and it’s likely that some of you reading this may be experiencing one right now (as well as guilt over all the things you ate and drank, all the things you said to your family and friends during the intoxicated violence of game day, perhaps even a pang of guilt over all the people you injured — physical and emotionally – while throwing things around and generally being a sports-crazed mania).

Last week, I was sent a bottle of True Nopal, the water of the prickly pear, which is the oblong fruit of the nopal cactus. The prickly pear is green, with armadillo-like studs on its skin, and an interior that’s richly red. In Spanish, it’s called “Tuna,” and although I’ve enjoyed the water of the nopal cactus paddles, I’ve never had the water of the prickly pear.

According to the literature, “The prickly pear cactus is the only known plant to contain all 24 known betalain antioxidants, which are known to detoxify the body at the cellular level.”

Nopal also contains high levels of vitamins A,C, and K and loads of amino acids [http://www.naturalhealth-solutions.net/healthy-eating/nopal-the-magic-in-the-cactus-plant].

True Nopal is much less sweet than other fruit waters you might know, with a lightly flowery nose and beautiful pinkish-red color. Like many Mexican aguas fresca, it is very refreshing all by itself, and because it’s less sweet, a good accompaniment to foods.

So after your highly toxic Super Bowl Sunday – filled with fried food and rage and booze – consider detoxifying yourself with the water of the prickly pear.

I like mixing True Nopal 4:1 with Sauza 901 Tequila: 2 birds/1 stone, hair of the dog, etc.

You can find out more about this beverage at their site: click here.

Dec 18

beverage world magazine names true nopal cactus water hot innovative and trendsetting beverage of 2014

True Nopal, a new player in the plant water category, has taken the industry by storm this year. Beverage World Magazine has included them in their 2014 HIT list that ran in the December issue where they discuss the newest drinks to revolutionize the space that coconut water paved.

With Beverage World being an industry opinion leader read by important decision makers who influence the latest and hottest trends in the market, the accolade is helping True Nopal pick up even more steam, paving the way for other beverage products that are packed with nutrients.

“We are honored to be included in Beverage World’s 2014 HIT list,” said Tom Zummo, Chief Executive Officer of True Nopal Cactus Water. “We are so humbled that others see in True Nopal what we have seen since day one. We wanted to produce a drink that not only tasted good but that was also good for you and we couldn’t be happier that other people are recognizing this as well.”

“Only the savviest of retailers have the foresight to see potential in products the public is starting to embrace,” Zummo continued. “And after just six months on the shelves, we are now sold in over 3,000 retailers nationwide.”

Dec 14

true nopal cactus water on the shelf in whole foods

SCOTTSDALE, Ariz. — True Me Brands LLC announced today that Whole Foods Market has brought in True Nopal Cactus Water, the delicious and hydrating new beverage derived from the prickly pear cactus. With half the calories and sugar of coconut water, the sought after drink will be available to the health-savvy early adopters who frequent their Southern Division stores.

Health and nutrition experts credit True Nopal as an excellent source of hydration. 100% natural, inherently sweet and sodium-free, the prickly pear cactus is the only plant in the world to contain all 24 boosting betalain antioxidants, which makes True Nopal an excellent source of those nutrients. It packs such a hydrating punch that studies show it can even aid in rebounding from a hangover.

“It takes a certain savoir-faire to cut through the clutter in today’s crowded health market,” said Tom Zummo, Chief Executive Officer of True Nopal Cactus Water. “We’ve made landing the Whole Foods account a priority for that reason. Their customer is our customer – a knowledgeable and informed head of household who makes no compromises for their own and their families’ well-being.”

True Me Brands, LLC, True Nopal’s parent company and the pioneer of the cactus water category, has enjoyed rapid growth and a slew of national distribution commitments. In just a matter of months, the company has catapulted True Nopal onto the shelves of more than 3,000 stores across the country.

True Nopal is available at Whole Foods in both 1 liter and 500 mL sizes. The drink is all natural and contains no added sugars, no fat, no cholesterol, no sodium, no GMOs, it is gluten-free and both vegan and Kosher certified.

Sep 10

true nopal now available at the fresh market

True Me Brands LLC, The Parent Company of True Nopal Cactus Water, announced today that True Nopal Cactus Water will be available in all 160 of The Fresh Market Stores across 26 states.

Tom Zummo CEO of True Me Brands LLC stated, “The Fresh Market offers its customers an extraordinary shopping experience and we are pleased to be displayed on their shelves.” Mr. Zummo then went on to say, “Our expansion rate has been extraordinary and although our main focus has been on domestic growth, the realization for International expansion is imminent and within the next couple of weeks True Nopal Cactus Water will be available in parts of Canada.”

True Nopal Cactus Water has been rapidly expanding in the U.S. market. True Nopal has obtained national distribution and has finalized agreements with many of the nation’s largest grocers and natural food stores.

True Nopal Cactus Water first went onto the shelf in the beginning of May 2014 and has grown from zero stores to about 2500 in just a few months.

True Nopal Cactus Water is made with the nutritious fruit of the prickly pear cactus which can help reduce inflammation associated with muscle fatigue and exercise. The prickly pear cactus is the only plant in the world to contain all 24 known betalain antioxidants. True Nopal is all natural with no added sugars, no fat, no cholesterol, no GMOs, gluten-free and both Vegan and Kosher certified.