Tag Archives: Inflammation

Jul 19

Homegrown concept to turn Prickly Pear fruit into Water goes Global

By: FOX 10 Arizona

What started out as an idea is now turning into a bustling worldwide business for one Valley man.

“Prickly Pear is indigenous to Arizona,” said Tom Zummo, CEO of True Nopal Cactus Water. “We’re surrounded by it.”

Zummo’s idea was to turn Prickly Pear cactus into bottled water. He’s now joined forces with one of the biggest beverage distributors in the world. The Prickly Pear was something Zummo never really thought much of, until one day, he had an idea.

“It was just something that came to me while I was on my run through Scottsdale,” said Zummo. He wondered if he could take the Prickly Pear fruit, and create a drink out of it. This was back in 2013, when coconut water and other beverages like it were all the rage.

“I started doing some research to see what kind of benefits were behind the Prickly Pear, and it was amazing,” said Zummo. He found the juice was sweet, had less sugar than coconut water, and was packed with Vitamin C and electrolytes.

Zummo decided to start a business selling the water, and that’s when Zummo said True Nopal Cactus Water was born. The Prickly Pear fruit is harvested from the Sonoran Desert, pressed, processed and then bottled.

In the four years since Zummo started, the business has been growing. He recently signed a deal with Suntory, one of the largest beverage distributors in the world.

“The brand is like one of my children,” said Zummo. “You want to see your children excel and do magnificent things in their life, and my vision was to always see this be a global brand.”

True Nopal will now be distributed to stores around the globe

Jun 22

Coconut water paves the way for Scottsdale company selling Cactus Water

By: Justin Pazera

SCOTTSDALE, AZ – The clocks in Tom Zummo’s office are set to London, Tokyo and Scottsdale and you really could say timing has been everything to his business.

“Coconut water did pave the way for us to exist,” said Zummo, the owner of True Nopal. “It gave consumers a glimpse into plant waters.”

So think coconut water but not. Instead, the key ingredient in True Nopal is the prickly pear cactus.

“I went on a quest for something that tastes good that has the same benefits with lower calories and lower sugar,” said Zummo.

He says True Nopal water has half the sugar and calories compared to some coconut waters and it’s also high in antioxidants. It took them a while to come up with this particular recipe but it’s been a win with customers.

“We added agave. We added sugar and realized that we wanted to keep it true to form and we just left it in its original state,” said Zummo.

Packaging is done in other parts of the country but the headquarters is still in Scottsdale. Shipments for Amazon are also done right here in the Valley.

True Nopal is available on Amazon and also in local Fry’s, Whole Foods, AJ’s Fine Foods, Sprouts and Natural Grocers.

May 2

10 Reasons Why You Should Drink Cactus Water

By: FEMALE FIRST

Coconut water has long been the drink of choice for gym-goers and healthy living millennials, but there’s a new kid in town. Cactus water is the newest plant-based water to hit the scene, and not only is it more delicious than the not-so-humble coconut, but there’s a handful of other reasons why you should make the switch! Check out our 10 reasons why you should start drinking cactus water:

Cactus water has many benefits

1. It tastes better.
Like we said, the humble cactus (and cactus water) tastes much better than coconut water. Made from the prickly pear, fruit found on the Nopal Cactus, cactus water has a slightly berry taste which makes it much easier on the taste buds!

2. It’s naturally low in sugars & low calorie.
Not to brag, but cactus water has half the amount of sugars and calories than the leading coconut water brand. Tasty and guilt-free? Sign us up!

3. It’s super(food)!
For centuries, the people of the Sonoran Desert have benefitted from the goodness of this superfood for its hydrating properties. Not only that, but it has no fat, no added sugars, no sodium, no preservatives and its even gluten-free!

4. Your Next Hangover Cure.
One of cactus water’s most popular uses is to help relieve a hangover; cactus water has plenty of anti-inflammatory qualities which can help reduce headaches associated with too much alcohol. Not only that, but it can help with sickness and the dry-mouth feeling the next day.

5. Speaking of hangovers…
Cactus water is the perfect mix for any fruity cocktail or mocktail. Try it in your favourite cocktail this weekend. Cactus water’s sweet fruity flavour pairs well with vodka or tequila based cocktails.

6. It will keep you hydrated.
The Nopal Cactus is a self-sustaining plant that thrives in the Arizona desert and retains water to stay hydrated in the Arizona desert. Who better to trust to keep you hydrated than a plant which flourishes in the desert heat?

7. Your new BFF in the kitchen.
Cactus water can be cooperated into all of your favourite healthy recipes, such as pancakes, smoothies and even jelly.

8. It’s loaded with anti-aging antioxidants.
The Prickly Pear is believed to be the only source of all 24 betalains (antioxidants) and is naturally rich in nutrients such as vitamin C, electrolytes (magnesium, calcium & potassium) and is even high in fibre.

9. It’s anti-inflammatory.
Due to the high levels of antioxidants and electrolytes, cactus water can reduce inflammation. Say goodbye to those under-eye bags and hello to glowing skin!

10. Get it delivered to your door.
You can get cactus water delivered with your next Ocado order! Our favourite brand of choice? The UK’s first cactus water, true nopal cactus water.

true nopal cactus water retails for £1.69 (330ml) and £3.49 (1L) from Ocado, Waitrose, Fitness First, Nuffield gyms and many independent health food stores & at www.truenopal.co.uk.

Read more: http://www.femalefirst.co.uk/health/cactus-water-1056254.html#ixzz4sUigE2C5

Jun 6

Is Cactus Water the New Coconut Water?

by on

We all know about coconut water by now. It’s delicious, hydrating and slightly sweet with a hint of nuttiness. It’s taken America by storm, and just when you thought you found your new life elixir, a new health water appears on the scene that’s vying for its spot. That fierce new competitor is cactus water, a popular drink in South America and Mexico loaded with anti-aging antioxidants and a handful of electrolytes.

Unlike coconut, cactus has a berry undertone. The fruits are juiced and pureed and usually blended with a citrus concentrate. Think watermelon meets kiwi. Early research suggests a link between ingesting cactus flesh and a decrease in inflammation and blood glucose levels. Other studies have found that the fibrous pectin in the plant may lower diabetics’ need for insulin. It’s also used as a hangover helper in Mexico. The antioxidant found in prickly pear extract — betalains — has been shown to reduce symptoms of nausea and dry mouth. Or, you can use it to create the hangover. The fruity undertones of the water make it an extremely versatile base: Blend your Cosmopolitans with prickly pear cactus and aloe or mix in cactus water with tequila.

These days, the prickly pear juice can be found at most health food stores like Whole Foods. While its claim as a top superfood may just be another fleeting fad, it most definitely is a healthy alternative to sodas and sugar-heavy juices.

Best part? It contains half the sugar and calories of most coconut water brands.

We’re liking the sound of that.

Jun 2

6 Reasons Cactus Water Is the New Coconut Water

JUN 2, 2015

6 Reasons Cactus Water Is the New Coconut Water
Say goodbye to that hangover.

 We don’t mean to knock coconut water, but we can’t help but take notice of the new kid on the block—cactus water, which is a popular drink in South America and Mexico. Loved by health freaks and beauty enthusiasts alike, the latest twist on H20 is making waves (and not for nothing). Here, find six reasons why you might want to start drinking the succulent stuff.

It tastes better
Of course this is a matter of opinion, but its light, berry taste is said to be easier on the palette than coconut water’s sweet, nutty taste.

It’s loaded with anti-aging antioxidants
While many plant waters are taken straight from the tree or fruit, cactus water is primarily derived from prickly pear concentrate and extract. Fun fact: prickly pear cactus is the only fruit which contains all 24 known betalains AKA powerful antioxidants, like calcium, magnesium, and phosphorus, which revitalize skin for a healthy glow and fight signs of aging.

It’s naturally low in sugar and low calories
If there’s one category where cactus water has coconut water totally beat, it’s in this department. It has half the sugar and calories of many coconut water brands.

It will keep you hy-dra-ted
If we’re going to trust anything to help us stay moisturized, it’s a self-sustaining, water-storing cactus plant. The thirst-quenching cactus extract will help lock in skin’s moisture to protect it from dryness.

It’s anti-inflammatory
Because it’s chock full of antioxidants and electrolytes, it reduces inflammation. So, say buh-bye to puffy morning face, particularly those pesky under-eye bags.

It will cure your hangover
Research has shown that if you drink cactus water before drinking alcohol, it can reduce hangover symptoms, like dry mouth and nausea, thanks to those potent betalains. So, cheers!

www.truenopal.com

 

May 27

True Nopal Cactus Water Announces Nationwide Distribution

True Nopal, the undisputed category leader in the cactus water category, announced today that the company has officially achieved distribution throughout the entire United States.

True Nopal is now available in 4,000 stores across the country with a number of national retailers offering the healthy low calorie beverage. In the past year, True Nopal  has introduced a smaller 16.9oz size and has expanded its Whole Foods footprint in addition to entering new markets including Raley’s, HEB, Big Y and Shaw’s among others. True Nopal is currently establishing partnerships for the prickly pear drink to be available within Dierbergs, Earth Fare, Schnucks, Shop ‘n Save and their direct delivery model PeaPod.

Tom Zummo, True Nopal Founder and CEO, said in a statement, “The new size has created an entry price point that allows consumers to experience the great taste and benefits that our product has to offer without a large investment.” Zummo continues, “Retailers and consumers have jumped on the cactus caravan and are making the switch from coconut water to cactus water.”

True Nopal Cactus Water is made with the nutritious fruit of the prickly pear cactus. The all-natural beverage is made with no added sugars, fat or cholesterol. Complementing a number of diets, True Nopal Cactus Water is non-GMO and loaded with all 24 nutritious betalain antioxidants. Containing half the calories and sugar as the leading coconut water, True Nopal is also gluten-free -and vegan certified.

For more information or to find a local retailer near you, readers can visit www.truenopal.com.