Tag Archives: Pickly Pear

Jul 19

Homegrown concept to turn Prickly Pear fruit into Water goes Global

By: FOX 10 Arizona

What started out as an idea is now turning into a bustling worldwide business for one Valley man.

“Prickly Pear is indigenous to Arizona,” said Tom Zummo, CEO of True Nopal Cactus Water. “We’re surrounded by it.”

Zummo’s idea was to turn Prickly Pear cactus into bottled water. He’s now joined forces with one of the biggest beverage distributors in the world. The Prickly Pear was something Zummo never really thought much of, until one day, he had an idea.

“It was just something that came to me while I was on my run through Scottsdale,” said Zummo. He wondered if he could take the Prickly Pear fruit, and create a drink out of it. This was back in 2013, when coconut water and other beverages like it were all the rage.

“I started doing some research to see what kind of benefits were behind the Prickly Pear, and it was amazing,” said Zummo. He found the juice was sweet, had less sugar than coconut water, and was packed with Vitamin C and electrolytes.

Zummo decided to start a business selling the water, and that’s when Zummo said True Nopal Cactus Water was born. The Prickly Pear fruit is harvested from the Sonoran Desert, pressed, processed and then bottled.

In the four years since Zummo started, the business has been growing. He recently signed a deal with Suntory, one of the largest beverage distributors in the world.

“The brand is like one of my children,” said Zummo. “You want to see your children excel and do magnificent things in their life, and my vision was to always see this be a global brand.”

True Nopal will now be distributed to stores around the globe

Jun 2

6 Reasons Cactus Water Is the New Coconut Water

JUN 2, 2015

6 Reasons Cactus Water Is the New Coconut Water
Say goodbye to that hangover.

 We don’t mean to knock coconut water, but we can’t help but take notice of the new kid on the block—cactus water, which is a popular drink in South America and Mexico. Loved by health freaks and beauty enthusiasts alike, the latest twist on H20 is making waves (and not for nothing). Here, find six reasons why you might want to start drinking the succulent stuff.

It tastes better
Of course this is a matter of opinion, but its light, berry taste is said to be easier on the palette than coconut water’s sweet, nutty taste.

It’s loaded with anti-aging antioxidants
While many plant waters are taken straight from the tree or fruit, cactus water is primarily derived from prickly pear concentrate and extract. Fun fact: prickly pear cactus is the only fruit which contains all 24 known betalains AKA powerful antioxidants, like calcium, magnesium, and phosphorus, which revitalize skin for a healthy glow and fight signs of aging.

It’s naturally low in sugar and low calories
If there’s one category where cactus water has coconut water totally beat, it’s in this department. It has half the sugar and calories of many coconut water brands.

It will keep you hy-dra-ted
If we’re going to trust anything to help us stay moisturized, it’s a self-sustaining, water-storing cactus plant. The thirst-quenching cactus extract will help lock in skin’s moisture to protect it from dryness.

It’s anti-inflammatory
Because it’s chock full of antioxidants and electrolytes, it reduces inflammation. So, say buh-bye to puffy morning face, particularly those pesky under-eye bags.

It will cure your hangover
Research has shown that if you drink cactus water before drinking alcohol, it can reduce hangover symptoms, like dry mouth and nausea, thanks to those potent betalains. So, cheers!

www.truenopal.com

 

May 27

True Nopal Cactus Water Announces Nationwide Distribution

True Nopal, the undisputed category leader in the cactus water category, announced today that the company has officially achieved distribution throughout the entire United States.

True Nopal is now available in 4,000 stores across the country with a number of national retailers offering the healthy low calorie beverage. In the past year, True Nopal  has introduced a smaller 16.9oz size and has expanded its Whole Foods footprint in addition to entering new markets including Raley’s, HEB, Big Y and Shaw’s among others. True Nopal is currently establishing partnerships for the prickly pear drink to be available within Dierbergs, Earth Fare, Schnucks, Shop ‘n Save and their direct delivery model PeaPod.

Tom Zummo, True Nopal Founder and CEO, said in a statement, “The new size has created an entry price point that allows consumers to experience the great taste and benefits that our product has to offer without a large investment.” Zummo continues, “Retailers and consumers have jumped on the cactus caravan and are making the switch from coconut water to cactus water.”

True Nopal Cactus Water is made with the nutritious fruit of the prickly pear cactus. The all-natural beverage is made with no added sugars, fat or cholesterol. Complementing a number of diets, True Nopal Cactus Water is non-GMO and loaded with all 24 nutritious betalain antioxidants. Containing half the calories and sugar as the leading coconut water, True Nopal is also gluten-free -and vegan certified.

For more information or to find a local retailer near you, readers can visit www.truenopal.com.

Mar 27

Cactus Fizz Cocktail

Cactus Fizz Cocktail

True Nopal Cactus water and natural agave tequila combine to add a sweet spike to this cocktail Cactus Fizz Cocktail
Cactus Fizz Cocktail

Photo Credit

Corbis Images

This Recipe

  • Skill Level: Beginner
  • Start to Finish: Less than 15 minutes

All you need are four ingredients to craft this fancy-looking cocktail. And you’ll be pleasantly be surprised by how the cactus water’s fruity flavor pairs with the naturally sweet taste of the agave tequila.

Ingredients:

  • 5 1/2 ounces true nopal cactus water
  • 1 ounce blanco agave tequila
  • 2 ounces fresh squeezed grapefruit
  • 1 1/2 ounces soda water

Directions:

Directions

In a shaker, add cactus water, blanco agave tequila and fresh squeezed grapefruit. Shake well. Pour over ice. Top with soda water and lightly stir. Optional: Garnish with sugar or salt on rim with a grapefruit wedge.

Recipe provided by True Nopal cactus water