Lucozade Ribena Suntory is to launch a cactus water in the UK & Ireland.
The company has signed a distribution agreement wirth True Nopal Holdings, producer of the True Nopal Cactus Water brand. True Nopal is based in Scottsdale, Arizona.
Tom Zummo CEO of True Nopal, said: “This is a huge step towards reaching our goal in having True Nopal Cactus Water on the shelf and in the hands of consumers around the world. Lucozade Ribena Suntory will prove to be exceptional partners as their massive distribution network will help True Nopal enter into untapped markets.”
Peter Harding, COO of Lucozade Ribena Suntory added: “We are excited to be the exclusive distribution partner in the UK and Ireland for such an innovative brand. It’s our ambition to revolutionize drinking by offering consumers premium unique drinking experiences.”
According to the producer, True Nopal Cactus Water is 100% natural and contains both antioxidants and electrolytes.